- About us
- Value, Pricing & Access
- Medical & Scientific Affairs
- Centers of Excellence
- Join Putnam
Rely on our expertise to guide your product and franchise strategy at every point of the commercialization journey from pre-launch to end-of-lifecycle. Our strategic guidance and tailored customer engagement models are fit for pharmaceutical commercial strategy success in an evolving world.
Whether you’re looking to commercialize a new product or advance an established one, our experts will help you understand the market opportunity and develop winning strategies to pursue it.
The foundation of a successful launch is a deep understanding of the science, competitive landscape, real-world clinical practice, stakeholder needs, and engagement opportunities that surround it.
Changing the trajectory of marketed brands and franchises requires an unbiased perspective willing to challenge convention with a deep understanding of market dynamics and ability to support leadership alignment and field execution.
We can help with:
Learn how we are helping our clients navigate the complex healthcare ecosystem to re-think cross-functional customer engagement for innovative launch success.
Get the latest insights and perspectives from our experts.
An emerging biotech sought Putnam’s guidance to design and execute the global commercialization of their asset for a rare oncology indication.
A rapidly shifting healthcare landscape and a wave of cost-containment initiatives destined to put further pressure on the pricing of pharmaceuticals
Over the last decade, rare diseases have represented an increasingly popular growth avenue to offset the challenges faced in other mature...