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Value, Pricing & Access.

Build value and navigate the payer landscape.

What we do.

Combining rigorous science, payer, and healthcare system expertise, thorough strategic framing and analytics, and an ethos to pioneer, we can support you with evidence generation, HTA navigation, value, pricing, and access strategy, payer and channel contracting, and distribution strategy.

Our expertise across scientific and commercial domains delivers a collaborative and bespoke approach to maximize patient access and the commercial success of your innovations.

How we help.

With more than 250 professionals across 10 global office locations, our Value, Pricing and Access strategies bridge science and strategy to support you in delivering access for patients and realizing the value of your life-changing innovations.

We bring a rigorous and bespoke approach, relentlessly pursuing your objectives in true collaboration and partnership. Our team provides expertise and support across three key disciplines: Value, Pricing, and Access Strategy, HEOR Evidence Generation, and Evidence Synthesis and Real-World Evidence Generation.

Our Value, Pricing & Access Services.

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Value, Pricing & Access Strategy

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HEOR Evidence Generation

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Tap to view Evidence Synthesis & RWE Generation

Evidence Synthesis & RWE Generation

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Our Value, Pricing and Access lead.

Eric Auger

Partner, VPA Practice Lead

About Eric.

Eric leads Putnam’s Value, Pricing & Access global practice, which consists of over 250 market access strategy, HEOR and RWE professionals across 10 global offices. Prior to Putnam joining Inizio, Eric was Putnam’s Partnership Chair, coordinating firm strategy and governance. With over 27 years with Putnam, Eric has built deep expertise in market access strategy and supporting clients in navigating challenging payer, healthcare system, and competitive environments. He has supported clients across a wide range of therapeutic areas, modalities, and healthcare system sectors, with much of his work helping clients to pioneer new areas.

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