In today’s world a well-crafted product requires a sound value-driven story backed by articulate evidence and quality data. Putnam has supported a range of clients from venture-backed start-ups to the largest global biopharmaceutical companies in the world to develop actionable data and evidence driven Value, Pricing & Access strategies to meets evolving payer and stakeholder needs. We help clients develop holistic pricing strategies and capabilities that support growth and optimize value. With deep and extensive knowledge of global market access issues, our global Value, Pricing & Access practice supports client teams at all points in the product development lifecycle from discovery through post-launch with:
- Understanding the Current and Evolving Access Landscape and Stakeholder Perspectives
- Defining, Substantiating and Communicating Value to Economic Stakeholders
- Developing Pricing, Contracting, and Access Strategies to Maximize Value
- Developing and Refining Economic Stakeholder Engagement Strategies and Tools
