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Putnam Perspective: Orphan Drugs »

Putnam Associates reports on how orphan diseases represent areas of significant unmet need. There are approximately 7,000 recognized orphan diseases yet only about 200 approved products...

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Product Launch Strategy - Putnam Associates Case Studies

Product Launch Strategy »

Situation

A pharmaceutical company anticipated market approval for a drug that served patients in a highly competitive category of infectious disease. The...

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